Revolutionizing Mobile Gaming Through Geolocation-Based Exploration

Investment Overview for «Mapolino.com»

Introduction

Mapolino.com is an exciting and innovative geolocation-based gaming platform, allowing players to explore the real world through their mobile device as they complete tasks, solve puzzles, and gather rewards in a virtual game spread across the real world.

The Concept

Mapolino.com connects the adventures of a traditional role-playing game with the exploration of real locations. Players interact with virtual characters and objects anchored in the real world, following a thrilling storyline that leads them through actual cities and landscapes.

Features

• Interactive Maps: Players navigate through real cities with an interactive map showing game objectives and locations.
• Missions and Challenges: Various missions and puzzles that players must solve by visiting real locations.
• Virtual Rewards: Collection of virtual items found at real locations or earned by completing challenges.
• Social Interaction: Players can form teams, challenge each other, or collaborate.
• Integration with Local Businesses: Opportunity for local businesses to advertise and offer special deals or rewards within the game.

Target Market

Teenagers and adults interested in mobile gaming while exploring the real world. Ideal for city travelers, tourists, and even locals looking to rediscover their surroundings in a playful manner.

Investment Requirements

• Development Team: 3 developers, 3 designers, cost: 100,000 CHF per person per year.
• Marketing Team: 2 marketing specialists, cost: 100,000 CHF per person per year.
• Operating Costs: Servers, maintenance, etc. 50,000 CHF per year.
• Marketing Budget: 1,000,000 CHF per year for 3 years.

Total Cost (for 3 years)

• Personnel: 1,500,000 CHF (developers and designers)
• Marketing Personnel: 600,000 CHF
• Operating Costs: 150,000 CHF
• Marketing: 3,000,000 CHF
• Total: 5,250,000 CHF

Revenue Model and Profitability

Mapolino.com will generate revenue through various channels:

• In-App Purchases: Players can purchase virtual items.
• Advertising: Placement of ads within the app.
• Partnerships with Local Businesses: Fees for integrating business offers and advertising.
• Goal: Profitability within 3 years after launch.

Conclusion

Mapolino.com offers a unique and immersive playing experience, blending mobile gaming with the real world. With a solid investment of 5,250,000 CHF over the next 3 years, Mapolino.com has the potential to become a market leader in the rapidly evolving world of geolocation-based games.